Hello, I'm
Xin
a designer
by heart
About
I'm a UX designer who specialises in turning complex, data-heavy experiences into something that feels clear and effortless. My work spans the full design process, from understanding user needs and mapping flows, to crafting interfaces that are both functional and visually considered.
My path to UX came through graphic design and branding, with a diploma from The One Academy Penang and a bachelor's in Graphic Design (Branding) from Northumbria University. That foundation shapes how I approach every problem — with a strong eye for hierarchy, typography, and the details that make an experience feel intentional. A year of UX studies at NOROFF grounded that instinct in research and usability practice.
I'm collaborative, patient with complexity, and at my best when the problem isn't straightforward. I care as much about why something works as how it looks and I believe the most effective design is the kind users don't have to think about.